What Each DHRU Fusion Plan Caps and What You Really Pay

If you run an IMEI unlock store, your software bill is a fixed cost that follows you every month. The headline number on a pricing page rarely tells the full story, because order caps, team seats and billing terms all change what you pay. Here is how to read the DHRU Fusion price list for 2026 and what to compare it against.

What DHRU Fusion Cloud lists

These figures are per dhru.com in October 2026, in USD. The first number is the monthly rate when billed yearly. The second is month to month.

• Basic: $29 a month billed yearly ($39 month to month), with 10,000 automated orders a month and 2 team members.
• Professional: $99 ($129), with 30,000 automated orders and 10 team members.
• Enterprise: $388 ($488), with unlimited orders and unlimited members.

DHRU Fusion is a well-known platform, and plenty of shops run on it successfully. The tiers are clear, and the cap structure is easy to follow. The question is which cap you will actually hit.

Turning caps into a real yearly cost

Multiply it out, because the billing term matters more than it looks:

• Basic: $348 a year on annual billing, or $468 month to month.
• Professional: $1,188 a year on annual billing, or $1,548 month to month.
• Enterprise: $4,656 a year on annual billing, or $5,856 month to month.

Paying month to month costs more on every tier, so the cheaper rate assumes you commit for a year. That is fine once you are sure of the platform. It is a bigger commitment if you are still testing.

Is a 10,000-order cap enough?

10,000 automated orders a month is roughly 330 a day. A small shop may never come close. A shop with active resellers sending bulk batches through a reseller API can reach it faster than expected. Orders from API clients count the same as orders from your own storefront, so one busy reseller can use up a large share of the cap.

The 2-member limit on Basic is the other early constraint. Once you add a support person and someone to handle payments, you are looking at the next tier. A jump from $29 to $99 a month is more than a tripling of your software cost, and you pay it to unlock seats, not new features.

Questions to ask before you pick any plan

1. What counts as an automated order? Check whether manual orders, retries or cancelled orders count toward the cap.
2. What happens at the cap? Find out whether orders pause, whether you are billed extra, or whether you must upgrade mid-month.
3. Who hosts it? Ask who handles updates, backups and uptime, and whether your domain and branding are fully yours with white-label hosting.
4. How does money move? Wallet billing should let customers top up, spend and see a clear ledger without you reconciling it by hand.
5. Is the API standard? If your resellers already use a Fusion API client, they should not have to rewrite anything.

How GSMSS prices it differently

GSMSS is a managed platform. We host your IMEI unlock store, and you sell under your own brand. We do not sell unlocks to end users ourselves. Plans are $20, $50, $100 and $300 a month. Every plan includes every feature, so you are never paying extra to turn on the reseller API, wallet billing or your own domain. Billing yearly gives you two months free, and there is a 6-month free trial. You can see the tiers on the pricing section.

Because the features do not change between plans, the decision is about the size of your operation rather than which tools you can reach. Compare that with a ladder where the next feature or seat sits one tier up.

On a yearly term, the GSMSS plans work out to $200, $500, $1,000 and $3,000 a year, since two of the twelve months are free. Put those next to the DHRU Fusion Cloud annual totals above and decide on your own volume and team size. A shop that fits comfortably under a smaller cap may find DHRU Fusion Basic is the cheaper line item. A growing shop with several reseller clients and a larger team may find flat, feature-complete tiers easier to budget.

Costs that sit outside the plan price

Whichever platform you choose, the subscription is only part of the picture:

• Supplier credit. Your balance with each supplier is a separate cost, and results depend on the supplier and the service. No software can promise that every order succeeds.
• Payment gateway fees. Card and wallet top-ups carry processor charges on top of any software fee.
• Your time. Manual reconciling, support tickets and moving data between tools all cost hours.
• Switching cost. Moving a live store means moving customers, wallet balances and service lists.

That last point is where we help. Migration to GSMSS is free, and our migration guide explains what moves across. If you are weighing the two platforms head to head, read our DHRU vs GSMSS comparison. If you are earlier in the process, what to check in a DHRU Fusion alternative covers the checklist.

The practical takeaway

Do the arithmetic on your own numbers: monthly orders, team size, reseller count and billing term. Take the annual cost, not the lowest monthly figure, and ask what happens when you grow past a cap. Then choose the platform whose pricing still makes sense when your store is twice its current size. If you want to test the flat-price approach, the 6-month trial lets you run a real store before you commit.